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On 2nd of October, the University of Georgia hosted a public lecture on: “NeuroMarketing”.
Within the framework of the event customer relationship with product were discussed: the brain's responses to advertising, branding, and the adjustment of those messages based on feedback to elicit even better responses. Also discussion was held about different experiments that shaped the new methods of selling techniques and strategies.
Speaker: Tornike Guruli, PR Specialist, Director of PR and Marketing of Orient Logic
