The international student project “Intercultural Communication and Project Management”, organized by the School of Social Sciences in collaboration with Edcom (European Institute for Commercial Communications Education), has been successfully completed.

Three students from the Strategic Communications Program—
Tinatin Mchedlidze
Nia Urushadze
Ana Tsotskhalashvili
—represented the University of Georgia in Izmir, at Yaşar University, working alongside students and professors from various European universities.

During the project, they:
✅ Collaborated with a real client – Doktar Technologies
✅ Planned and conducted research based on the client’s brief
✅ Prepared a situational analysis
✅ Developed a comprehensive communication and advertising campaign

This hands-on international experience helped students strengthen their professional competencies in intercultural communication, strategic planning, and team-based project execution.